14.03.2019 - 15.03.2019
The second smARTplaces conference takes place at Etopia Center for Art and Technology in Zaragoza, Spain. This year we address audience development through digital technology, and new forms of cultural mediation.
In a dynamic format we explore how European museums and cultural institutions connect and interact with their audiences, become more inclusive and involve people in the reshaping of cultural centers and their role in social change. Meanwhile, in a parallel program of activities, we give you the opportunity to discover Zaragoza’s most innovative cultural centers and artistic program.
For an overview of all talks, keynotes, panels and workshop visit our program page!
9:00 – 9:30. Register and credentials.
9:30 – 09:45. Welcome. Elena Giner (Councilor for Participation, Transparency and Open Government, Zaragoza City Council)
09:45 – 10:15. Conversation | Partnership between cultural institutions and corporations. Cleo Schoeps (Head Art Sponsorships UBS) and Abhay Adhikari (Digital Identities)
11:30 – 12:00. Break
12:00 - 12:20. Keynote | Cultural exchange. Prof. Dr. Rainer Vollkommer (Director National Museum Liechtenstein)
12.20. - 12.30. Cultural Engagement Manifesto. Abhay Adhikari (Digital Identities)
12:30 - 13:00. Keynote | 5 things I’ve learned creating digital things for kids (in the arts and beyond. Sharna Jackson (Artistic Director Site Gallery)
14:00 – 15:00. Lunch.
15.00 - 16.00. A coffee with… Conversations one to one with Conecta Speakers.
15:30 - 16:00. Keynote | New approaches to cultural mediation. François Lajuzan (Culture General Director, Toulouse Métropole et Ville de Toulouse)
16:00 - 17:00 Panel | This is not “crafts time”: mediation and arts
9:30 - 10:00. Keynote | From accessibility to inclusion to open source. Marleen Hartjes (Project Manager Studio i. Van Abbemuseum)
11.00 - 11.30. Keynote | Placing audiences in the center of cultural institutions. Learnings from Adeste+. Alessandra Gariboldi (Fondazione Fitzcarraldo)
11:30 – 12:00. Break
12.00 -13.00. Panel | Get down to it. Experiences of participation in culture
13.00 - 13.15. Creative Europe-Culture: Funding for 2019-2020. Augusto Paramio (Office Coordinator of the program in Spain)
13.15 - 13.45. The cultural center as a connector between art and society. Fernando Pérez (Director of Azkuna Zentroa, Bilbao)
13.45 - 14.00. Conclusions and closure.
Thursday 14th of March 12:00 – 14:00.
[English]: Evaluate and report a cultural project to foster audience engagement. Guided by Álvaro Fierro (Cultumetría) and Ander Elorza (Teklak: Communication and Audiences Studio)
Friday 15th of March 12:00 – 14:00.